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1964 Chevelle RPO Production Numbers/MSRP

 

© ChevelleWorld
1964

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1965

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1966

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1967

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1968

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1969

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1970

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1971

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1972

 

Caveat: Option quantities/prices vary from resource to resource. These quantities (and prices in most cases) were taken from year-specific 'Accumulative Production/Final Model Year Reports' from Chevrolet and  'Options And Accessories When Installed By Chevrolet' price sheets and do not normally include quantities/prices from GM of Canada unless otherwise noted.

 

It is important to note the items listed and the quantity represent the item individually when ordered as an option and not when they may have come as standard equipment or in a convenience or appearance group on certain models. All costs listed are 1963/64 dollars. Dealers may have charged more (or less) for some options depending on the time of year as costs did fluctuate and some option costs varied depending on the series/model being installed on. Those with a noted number are some examples of dealer invoices or window stickers with varying costs.

 

Line items with dark green bar are items shown on some dealer new car records but not shown as options reported by GM.

Series/model base prices may differ due to price changes. Initial prices listed are from GM Heritage Restoration kit except where noted

.

Manufacturer's Suggested Retail Price and Production Totals

Model Description (Quantity) List Price
6-Cylinder Models base engine
300
5311 2-Door Sedan (17,965)
5315 2-Door Station Wagon, 2-seat (1,609)
5335 4-Door Station Wagon, 2-seat (7,358)
5369 4-Door Sedan (35,000)
5380 2-Door Sedan Pickup (4,430)
2231.00 (1)
2528.00
2566.00 (2)
2257.00 (5)
2271.00
Malibu
5535 4-Door Station Wagon, 2-seat (6,374)
5537 2-Door Sport Coupe (23,982)
5545 4-Door Station Wagon, 3-seat (1,808)
5567 2-Door Convertible (4,005)
5569 4-Door Sedan (31,158)
5580 2-Door Sedan Pickup (3,042)
2647.00
2376.00
2744.00
2587.00 (3)
2338.00 (4)
2352.00
Malibu SS
5737
2-Door Sport Coupe (8,224)
5767 2-Door Convertible (1,551)
2538.00
2749.00
(1) $2037.00 found on car invoice dated May 9, 1964
    $2231.00 found on car invoice dated March 11, 1964 and window sticker dated April 28, 1964
(2) $2268.00 found on car invoice dated June 6, 1964
(3) $2718.00 found on car invoice dated March 27, 1964
    $2338.00 found on window sticker dated October 7, 1963 and car invoice dated January 11, 1964
    $2349.00 found on windows sticker dated January 11, 1964
(4) $2349.00 found on car invoice dated June 6, 1964
(5) $2268.00 found on window stickers dated February 1, 1964, April 28, 1964, and February 1, 1964
 
8-Cylinder Models base V8 engine *
300
5411 2-Door Sedan (4,593)
5415 2-Door Station Wagon, 2-seat (1,101)
5435 4-Door Station Wagon, 2-seat (5,423)
5469 4-Door Sedan (10,718)
5480 2-Door Sedan Pickup (4,500)
2339.00 (4)
2636.00
2674.00
2376.00
2379.00
Malibu
5635 4-Door Station Wagon, 2-seat (15,011)
5637 2-Door Sport Coupe (45,019)
5645 4-Door Station Wagon, 3-seat (5,400)
5667 2-Door Convertible (7,962)
5669 4-Door Sedan (33,940)
5680 2-Door Sedan Pickup (20,576)
2755.00 (1)
2484.00 (2)
2852.00 (5)
2595.00
2457.00 (3)
2460.00 (6)
Malibu SS
5837
2-Door Sport Coupe (57,445)
5867 2-Door Convertible (9,640)
2646.00
2857.00
(1) $2512.00 found on car invoice dated May 5, 1964
(2) $2262.00 found on car invoice dated October 26, 1963
(3) $2446.00 found on car invoices dated October 17, 1964 and November 13, 1963
    $2237.00 found on car invoices dated September 30, 1063 and March 10, 1964
    $2457.00 found on window stickers dated March 26, 1964 and June 15, 1964
(4) $2328.00 found on car invoice dated November 30, 1963
(5) $2755.00 found on window stickers dated May 21, 1964 and August 20, 1964
(6) $2460.00 found on car invoice dated April 1, 1964
 

Manufacturer's Suggested Retail Prices do not include state or local taxes, license fees, options or accessories and may vary depending on time of year and dealer.

* Production figures are for base V8 engine and are not meant to include optional V8 engines where applicable.
** Reproduction window sticker for Ontario-built Chevelle shows base price of $3306.00.  Dealer invoices lists $2899 and $2713 as well on Atlanta-built Chevelles.
*** $2663 amount is from KC-built dealer invoice lists $2663. Atlanta-built dealer invoice lists $2640.

 

RPO Description Quantity MSRP*
A01 Soft Ray Tinted Glass (All) 49,148 $  31.25
A02 Soft Ray Tinted Glass (Windshield only) 134,682 $ 19.95
A20 Seat Belts, custom (Discontinued February, 1964) 449 $ 10.80
A31 Window Electric Control (except 5315) 2,494 59.20-
102.25
A33 Tail Gate Window Electric Control 10,240 $ 26.90
A37 Seat Belt Equipment (Discontinued February, 1964)
(5569 - 11.63)
55,710 $   3.25
$ 14.00
A41 Front Seat Electric Control (4-way) 874 $ 64.60
A49 Front Seat Belt (With Retractors) 58,117 $  7.55
A62 * Less Front Seat Belt Unk $ 8.90 CR
A66 Front Bench Seat - Split Seat Belt 1,282 $ 37.70
B01 Police Car Body Equipment 19 18.30
B02 Taxicab Equipment 101 $ 63.50
B70 Instrument Panel Pad 143,161 $ 18.30
C05 (2) Folding Top, Manual 9,843 N/C
C06 (2) Folding Top Power Lift 9,415 $ 53.80
C14 Two-speed Windshield Wiper & Washer 2,490 n/a
C48 Heater & Defroster Deletion 13,656 72.00 CR
C50 (1) Rear Window Defroster and Defogger 1,667 $ 21.55
C60 Air Conditioning - All Weather 31,861 $363.70
C65 Air Conditioning, Custom Deluxe 1,088 $317.45
F40 Heavy Duty Front and Rear Suspension
Wagon & SS models, includes front & rear springs
22,115 $  4.85
$  3.80
G66 Air Booster Rear Shock Absorber 887 $ 37.70
G76 Rear Axle - 3.36:1 Ratio 9,212 $  2.20
G80 Rear Axle - Positraction 29,501 $ 37.70
J50 Vacuum Power Brakes 37,739 43.05
J65 Metallic Brake Facing 1,573 $ 37.70
K02 Fan Drive, Temperature Controlled 368 $ 16.15
K24 Closed Engine Positive Ventilation 36,934 $  5.40
K77 55 Amp. Generator - Delcotron 280 $ 21.55
K79 42 Amp. Generator - Delcotron 715 $ 10.80
K81 62 Amp. Generator - Delcotron (w/AC)
62 Amp. Generator - Delcotron (w/o AC)
99 $ 64.60
$ 73.35
L30 V8 Engine - 327 Cu. In. (Available March 1964) 6,598 $ 94.70
I61 L-6 Engine - 230 Cu. In. - Hi. Perf. 64,543 $ 43.05
L74 V8 Engine - 327 Cu. In. - Hi. Perf. (Available June 1964) 1,737 $137.75
L77 Four-barrel carburetor
(5680 - 12/13/63)
54,840 $ 53.80
$ 41.80
M01 Heavy Duty Clutch 673 $  5.40
M10 Transmission Overdrive 5,241 $107.60
M20 4-Speed Transmission
(5680 - 12/13/63)
30,566 $188.30
$144.30
M35 Powerglide Transmission (I6)
(V8)
241,412 $188.30
$199.10
N33 Steering Wheel - Tilt Type 3,646 $ 43.05
N34 Steering Wheel - Wood Grained Plastic 3,131 $ 32.30
N40 Hydraulic Steering 111,590 $ 86.10
P01 Wheel Trim Cover
(5669 - 12/63)
125,480 $ 21.55
$ 18.30
P02 Simulated Wire Wheel Trim Cover 8,040 $ 75.35
P57 * 700x14-4 pr blackwall ** 11,608 $  8.00
P58 7.00-14-4 pr whitewall tubeless tires
(5669 - 12/63)
98,459 $ 39.70
$ 39.90
P61 7.50-14-4 pr nylon whitewall tubeless tires 2,698 54.10-73.20
P62 7.50-14-4 pr, whitewall
(45635 - 07/11)
34,675 $ 54.45
$ 46.45
P67 * 6.50-14 whitewall ** 102,896 $ 28.70
T60 Heavy Duty Battery 11,114 $  7.55
U16 Tachometer 5,734 $ 48.45
U60 Radio - Manual 52,088 $ 50.05
U63 Radio - Push Button
(5680 - 12/13/63)
138,424 $ 58.65
$ 45.57
V01 Heavy Duty Radiator 24,492 $ 10.80
V31 Front Bumper Guard 20,890 $  9.70
V32 Rear Bumper Guard 14,521 $  9.70
V55 Roof Luggage Carrier 9,575 $ 43.05
Z02 * Push button radio and rear speaker 20,696 $ 72.10
Z01 Comfort and Convenience Equipment Type A (Malibu) Includes:
        Inside Mirror
        Standard Outside Mirror
        2-Speed Wiper and Washer
        Back-Up Lights
        Glove Box Lamp
        Bottle W/S Washer Fluid
186,728 $ 30.15
$ 30.55
$ 40.90
Z02 Radio, Push Button and Auxiliary Speaker 20,696 $ 72.10 
Z04 Heavy Duty Chassis Equipment 27 $ 19.40
Z13 Comfort and Convenience Equipment Type B (300/300 Deluxe)
        (Same as RPO Z01 exc. for Remote Control Mirror)
10,503 $ 50.60
717 * Fawn bucket seat
(5680 - 12/13/63)
1,618 $ 62.70
       

(1) Not listed on Chevelle Options Final Report

 

(2) Tailfins & Bowties figures indicate that there were 23,558 convertibles sold in 1964 and reports 19,258 convertibles were sold with optional color manual (C05) or optional electric folding top (C06). This leaves 4,300 convertibles unaccounted for. It is known from ECL codes that 8,363 black manual tops were ordered and 1,480 beige manual tops were ordered for a total of 9,843 optional manual tops.

It has been postulated the 4,300 convertible tops not accounted for above as options would have been the standard white manual top since that was not considered an option and did not have an ECL code.

If anyone has an original window sticker, showing a manual white convertible top with an ECL code (such as AA, AB, etc.) I'd like to hear from you.

 

* The costs listed come from numerous resources; GM Heritage Restoration Kits, actual dealer invoices (GM to dealer cost), car invoices (dealer to buyer), and valid window stickers.  Costs in the GM Heritage Restoration Kits are generally done very early in the model year and are subject to change.  If you have verified proof of an option with a different cost than is shown, please don't hesitate to contact me via my contact page.

 

** Sales figures not verified.

 


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